Modell’s Sporting Goods Scores First Sheepshead Bay Location

Modell’s Sporting Goods, a historic, family-owned sports store founded in Lower Manhattan in 1889, is opening its first location in the Sheepshead Bay section of Brooklyn.

The family-owned store, now run by CEO and President Mitchell Modell, signed a 10-year, 13,905-square-foot lease at 1601 Kings Highway between East 16th and East 17 Streets, according to the store’s broker Josh Augenbaum of Augenbaum Realty Corp.

“Sporting goods-wise, it’s an underserved area in Sheepshead Bay and [the property] is right near the subway on Kings Highway,” Augenbaum told Commercial Observer.

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